SCRATCH & SNIFF DENIM by Naked&famous

So... Some mad scientist out there, has taken the scratch and sniff concept to a new level and has managed to incorporate the old school fascination within jeans.

Yes, when you scratch your jeans you will smell like candy raspberries. Lovvvvely! ... Or is it really?? ..Does it just mean that you wont wash your jeans for 6months??? HA! In that case make sure u sniff on the leg and nowhere else =/ - i know it's the recession and all but ... I can tell that whoever buys one of these is not gonna wash them eeew!

How does it work?
"The effect is created by coating the denim fabric with a special coating that contains mini microcapsules. The coating is applied and then baked into the denim. The tiny capsules have a bit of “perfume” inside and as you scratch them the scent is released."

Get these in 5 different washes for $150 in selected stores worldwide and online. A reasonable price me thinks. I would love to sniff a pair :)

They unfortunately are available for men only - so i guess a pair of these is a babe magnet and will have girls running after you! Good luck boys

Peace, love and work it!
Abi - xo